Digital Media Manager
Lead high-impact digital campaigns across programmatic, social and OOH. Drive innovation and shape strategy while growing a high-performing team.
Location: Hybrid - minimum fortnightly presence in London
Salary: From £50,000 + 10% discretionary bonus
Level: Manager-level, with responsibility for leading a team of digital trading specialists and overseeing multi-channel media operations across multiple agency partnerships
About the Role
We are looking for a Digital Media Manager to join our Digital Media team, supporting multiple agencies and retail media partnerships across the group. In this role, you will lead digital media trading and operations across programmatic, social, and OOH channels, driving performance, innovation, and commercial success while developing a high-performing team and shaping best-in-class activation strategies.
If you love variety, thrive in a fast-paced environment, and embrace change with energy, this could be your right role.
Why SMG?
At SMG, we hire for the future, which is fast-moving and changing shape. Do you have the potential to help shape our business? We’re looking for brilliant, diverse talent who want to grow with us—people who are curious, ambitious, and eager to learn, whether as specialists or across teams.
Our culture is everything. If you’re someone who stays honest, stays hungry, stays foolish, and has fun, you’ll feel right at home here.
We value those who take ownership of their growth and bring fresh perspectives. That’s why we’re committed to equity, inclusion, and building a place where everyone feels empowered to grow. At SMG, it’s not just about filling a role but building the future together.
10% discretionary bonus
£1,800 yearly wellbeing fund (on top of your salary!)
Free Headspace subscription
£500 yearly “Learning Fund” for learning
4 extra Wellbeing Days off per year
4pm finishes every Friday
Flexible and hybrid working
Are We What You’re Looking For?
We move fast, adapt quickly, and like to challenge each other. We're looking for people who enjoy the buzz of change, the satisfaction of building something better, and the joy of working with a close-knit, values-driven team.
This isn’t for everyone, but if you thrive in this environment, we’d love to meet you!
A Little Bit About You
You’ll bring:
Extensive experience in media agencies, publishers, or marketing teams
Strong hands-on expertise in Programmatic and Paid Social media trading
Proven experience delivering lower funnel, ROI-driven campaigns such as CPA, ROAS, and ROI
Deep platform knowledge such as Meta and The Trade Desk
Experience in media buying across display and social, with OOH as a bonus
Strong commercial acumen with the ability to manage budgets, profitability, and reporting
Demonstrated experience leading, coaching, and developing high-performing teams
Ability to balance strategic thinking with hands-on execution
Confidence working with senior stakeholders, both internal and external
A proactive, solutions-focused mindset with strong AdTech and problem-solving capabilities
Experience in retail, FMCG, or fast-paced media environments is preferred
Don’t meet every single requirement? We still want to hear from you. If you believe you’d thrive in this role, your unique perspective might be just what we’re looking for.
What You’ll Be Doing
Your days will be dynamic. You might find yourself:
Leading end-to-end digital campaign activation, optimisation, and reporting across programmatic, social, and OOH
Acting as the technical lead for digital operations, solving implementation challenges and ensuring best practice
Overseeing campaign builds, tracking, QA, pacing, and performance optimisation
Managing team performance, workloads, and development while fostering a collaborative environment
Driving commercial tracking including spend allocation, profitability, and partner agreements
Getting hands-on in platforms during peak periods or key activations
Developing and refining processes, frameworks, and operational efficiencies
Collaborating with planning and insight teams on audience strategy, 1PD activation, and measurement
Leading innovation initiatives and testing new channels, tools, and activation strategies
Building and maintaining relationships with media owners and AdTech partners
Supporting wider agency growth by upskilling teams and strengthening digital capability
Our Values:
Stay honest. Stay hungry. Stay foolish. Have fun.
Explore what that means to us here
Useful Links Before You Apply:
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Life at SMG
Our workplace culture is super important to us and we have a team dedicated to making SMG a great place to work. Whether it's Wellbeing Wednesday, a virtual quiz, or giving back to our charity partner The Trussell Trust, there is always something going on here at SMG. Take a look at some of the things we've been up to on our Life at SMG page.